Social Media Marketing Craze Hits Albuquerque

Twitter, Linkedin, Facebook and Youtube

The Social Media Marketing craze hits Albuquerque, New Mexico like a giant marketing wave!

   Have you set up a Facebook account lately? If so, have you found it useful in reconnecting with your extended family, old friends, high school acquaintances, college fraternity brothers and sisters, or dear friends from previous jobs you have held? The author definitely has found that to be true. Facebook is like plugging back into the lives of those folks who have meant so much to us, but somehow just slipped through life’s many cracks and lost touch. I have heard from relatives I haven’t spoken with in years. Know what? I like it! Congratulations to the founders of Facebook on creating such an incredible communication tool for us all to enjoy.

   Do you have a Linkedin account? Many of you probably don’t even know what Linkedin is? If you are a business person, or simply an employee of a company, you absolutely must have a Linkedin account in Today’s complex business world. This new Social Media wave has taken the New Mexico business world by storm. Employees, Business Owners, Corporations and Business Group with similar interests are finding it easier than ever before to connect through the web. You can create a business profile that is viewable from your Linkedin profile page and display your resume, your important business links, recent blog posts, Twitter tweets and much more. Talk about generating a Viral Marketing business news buzz. Linkedin can absolutely do it!

   Any of you tried Twitter tweeting yet? Please tell me that you have a Twitter account. Twitter is an incredible tool that has many uses. The best part about the Twitter craze is that Google and the other search engines really love the Twitter site. For those who play by the rules and handle their Twitter accounts in a personal way (None Automated Approach), you are finding that Google in particular is rewarding you with a page rank for your Twitter URL. That is huge in our minds and speaks volumes to the power of the Twitter site.

   Do you have a Youtube account? Have you ever watched a Youtube video? One of the fastest growing forms of Internet media in the world is video. Don’t understand how to use Youtube? Visit the Flyline Search Marketing Youtube channel and see how we have chosen to play. Our goal with our videos is to provide value to our channel subscribers. We deliver beautiful outdoor footage from some of the most incredible places in America. Again, our approach is give you something that is worthy of your time and brings real value to your life. We see some who try the hard sell marketing video approach, but we just don’t feel like that is the right formula. Youtube is more about giving than receiving in our minds. Videos are great for community service opportunities, sharing nature and providing access to pertinent information that leaves your viewer better informed.

   The Albuquerque business community is beginning to hear noise about the new Social Media Marketing wave. The problem most New Mexico area business owners having is, one, they don’t understand the new media, two, they don’t know how to set up these accounts, three, they don’t understand which accounts they should use and four, they don’t know how to use these new marketing tools to generate business leads or to drive increased brand awareness for their products and services. That is where Flyline Search Marketing comes in. Our firm is a full service Internet Marketing Agency. We have Social Media specialists on staff to help our clients effectively navigate the new Social Media landscape. Flyline Search Marketing President “Pam Russom,” is located in Albuquerque and she and her team cover Albuquerque, Santa Fe, Los Alamos, Corrales, Bernalillo, Rio Rancho and many other communities in and around the State.

   For more information about Social Media Marketing, Pay Per Click advertising, Search Engine Optimization for your web site and other Internet Marketing topics, please contact Pam at 505-328-4321. You can also call our main office at 1-866-258-5511 or visit our web site at (http://www.flylinesearchmarketing.com/).

Catch The Social Media Marketing Wave!

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Why Use Social Media?

Flyline Search Marketing is a full service marketing agency offering Pay Per Click management, Search Engine Optimization, Social Media Marketing, Web Site Design, Streaming Video Production, Media Consulting and Media Buying.

We read a Linkedin in comment today from a contact indicating they felt Social Media Marketing was ineffective at driving business. At the same time we received the message below on Linkedin from another connection offering his Tax return services to our firm. Who do you think is right? The naysayer or the social marketing astute CPA?

It is Tax time

From: E Philip Bailey
Date: January 11, 2010
To: Mark Lein
You and E Philip Bailey share a network or group.


Hello group fellow,


We share eMarketing Association group. Since we are from Atlanta area, I thought I should introduce myself as Tax Advisor. I have dealt with small business and personal taxation for over 20 years, helping my clients achieve success and minimize taxes through planning and execution. I provide tax and accounting services for both businesses and individuals. If you need any tax advice on corporate/personal tax matter, I can offer you a free 30-minute consultation regarding your tax and financial situation. I want to be your trusted tax adviser. If you like, we can connect. Here is my email epbailey@gmail.com or provide me email address, I will send you invite.


Thank you for your time and looking forward to hear from you!


Phil Bailey
Phone: 770-595-7645

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GARAGE DOORS, LOCKSMITHS & SAFES

A & A Safe, Lock & Door Company

Flyline Search Marketing is in the process of creating a brand new web site for client, "A & A Safe, Lock and Door". The client is an Atlanta based firm that effectively is three companies contained under one corporate umbrella. They sell Garage Doors, Safes and are also a full service Locksmith.

Garage Doors and Garage Door Openers

A & A Garage Doors offers a full line of Residential and Commercial Garage Doors. They specialize in Carriage Doors for high end homes. The handle all major brands of Garage Doors including: Amarr, Anderson, Clopay & Wayne Dalton. A & A technicians are skilled at new installation as well as door repair and replacement. A & A carries the following brands of Commercial and Residential Garage Door Openers: Allister, Chamberlain, Genie, Liftmaster, Sears and Stanley.

Safes & LocksmithN Services

A & A Safe and Locksmiths is a full service Locksmith that also offers a complete line of Safes for Commercial & Residential application. A & A specializes in Commercial Locksmith projects and is fully equipped to handle High Security CCTV and Touch Pad entry systems.

Web Site Design

Flyline Search Marketing is an Internet Marketing Agency. We have access to some of the most elite web developers in the Country. Our portfolio of web site projects continues to grow by the day.

Examples Our Work:

(www.All4SeasonsGarages.com),(www.FoxFenceco.com), (www.JonapandAssociates.com), (www.PetesPlumbinginc.com),(www.GreenHeartEnterprises.net), (www.JustCashOnline.com), (www.BenFranklinPlumbingAtlanta.com)

SEO - Search Engine Optimization

Flyline Search Marketing provides Search Engine Optimization guidance and support during the web site design process. Our SEO architects ensure you have effective Meta Tags and properly structured and well thought out page content. Creating an solid traffic rank and a strong page rank requires a planning and considerable effort. Once the site is released onto the web, the site owner must monitor web analytics and make the necessary content adjustments to continue to build on the SEO organic wave we have created. Our recommendation for clients is to place us on an SEO consulting retainer to ensure you have our expert team working on post roll out SEO improvements for you. That always results in overall better results for the client.

Learn more about Flyline Search Marketing by contacting us at 1-866-258-5511 or visit our web site at (www.FlylineSearchMarketing.Com).

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New Mexico's Scenic Rivers are Truly Breathtaking

Chama River - Tierra Amarilla, New Mexico

The Chama River in Northern New Mexico is truly an extraordinary river. The mountains of Northern New Mexico are quite dry and the various rivers and streams in the area are absolutely the life blood of the region. The Chama is arguably one the most critical of these rivers. There is a string of lakes in the Northern New Mexico area that benefit from the water shed system and serve as the water repositories for the lower part of the state. The first lake in the string is Lake Heron. It’s a gorgeous piece of water, deep and turquoise blue. My mother, “Patricia Lein” has painted many beautiful oil paintings of the Heron Lake and surrounding area. Heron is filled with Salmon and giant Lake Trout. The Second Lake in the chain is the El Vado Lake Reservoir. The Chama flows into El Vado Lake from Lake Heron and out of El Vado Lake, on down through to the last lake in the chain, Lake Abiquiu. The Chama continues its journey from the dam at Abiquiu Lake, down to Espanola and eventually merging into the Rio Grande.

The Chama River is a favorite destination for several members of the Flyline Search Marketing team. Flyline Search Marketing President, “Pam Russom,” actually owns property in the area and spends a great deal of time camping and fishing with her family. Flyline Search Marketing CEO, “Mark Lein,” was raised in Albuquerque and has been fishing the Chama since early childhood. The Flyline Search Marketing video team put together the footage you see above for your viewing pleasure. We hope you enjoy the video. Let us know if you want more of these types of videos? Pam and I both would love nothing more than another excuse to travel back up to the Mountains to do some filming!

Thanks for following our blog posts. Please feel free to send in your comments and thoughts. It would be our pleasure to provide you with some advice or guidance with your Internet marketing strategy or program. To learn more about Flyline Search Marketing please contact us at 1-866-258-5511 or visit our web site at (http://www.flylinesearchmarketing.com/).

Warmest Regards,

Mark W. Lein


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Christmas Time In Northern New Mexico

Seasons Greetings!                     from Flyline Search Marketing!

Winter has arrived in Northern New Mexico. The photo we have included in this post is a view from cabin number one, on the El Vado Ranch in Tierra Amarilla, New Mexico. The ranch is owned by a long time friend David Cooper. The team at Flyline Search Marketing wishes you all a Merry Christmas and our best wishes for a very Happy Holiday Season!

2010 is right around the corner. Please don't hesitate to give us a call at 1-866-258-5511, if we can be of assistance to you in the coming year. We hope that you will also take time to visit our web site at (www.flylinesearchmarketing.com) to learn more about Flyline Search Marketing and the services we can provide. 

May God's Blessings be with you all. 

The Flyline Blog Team

COMSCORE EXPANDING CAPABILITIES

Flyline Search Marketing relies on the research and studies conducted by comScore to ensure our team stays informed on cutting edge marketing research & data. Gian Fulgoni and his team at comScore are true professionals in their field. They do an outstanding job of staying on top of the most critical industry trends and always seek to provide the data points and analytics research that has real life application.

comScore Announces New Service with IRI to Measure Impact of Online Advertising Campaigns on Sales of Consumer Packaged Goods Brands Across All Retail Channels

Solution Uses IRI’s National Consumer Network Panel and will be Integrated into comScore’s AdEffx™ Digital Advertising Effectiveness Platform

RESTON, VA, December 21, 2009 – comScore (NASDAQ: SCOR), a leader in measuring the digital world, today announced a new solution, in conjunction with Information Resources, Inc. (IRI), that measures the effectiveness of online advertising campaigns in building sales of CPG brands in supermarkets, drug stores, mass merchants, convenience stores and other retail channels that are important to the CPG industry. The solution uses IRI’s Consumer Network™ household purchase panel to measure retail sales in all channels along with comScore’s ability to understand which panelists were exposed to online advertising. The solution will be integrated into comScore’s AdEffx™ suite of products that provides media planners with all the tools they need to maximize the ROI from their online ad campaigns, ranging from data for improved planning through to tools for smarter buying and finally the channel-wide measurement of campaign ROI that are the focus of this new service.

“This solution presents CPG advertisers with a comprehensive understanding of their brand sales gains that resulted from online ad exposures, whether those sales occur in supermarkets, drug stores, or other channels where their brands are purchased,” said Alistair Sutcliffe, comScore vice president. “The combination of IRI’s multi-channel purchase panel data with comScore’s industry-leading online data offers the critical components needed to accurately tie consumers’ purchase behavior back to their exposure to online media.”

“IRI’s history is rooted in the introduction of innovative services that deliver breakthrough value to the CPG industry, and once again we see that happening here,” said Robert (Bob) I. Tomei, President of Consumer and Shopper Insights, IRI. “Today’s marketers must be more efficient and effective with their online campaigns while at the same time, be in a position to evaluate how online behavior drives offline sales. The powerful combination of comScore, the leader in Internet measurement, and IRI provides a comprehensive suite of media planning, buying and analysis services which will help provide the insights that the CPG industry needs as it explores the many and varied uses of online marketing.”

Cindy Neumann, Director Consumer Insights Advanced Analytics at ConAgra Foods commented: “Our brands are always seeking new ways to build a complete picture of consumer response to digital marketing initiatives. This new offering provides the ability to measure cross channel sales ROI. This ability complements the comScore Ad Effx Suite which includes survey-based brand lift studies and post-buy campaign delivery reports.”

Yaakov Kimelfeld, VP Analytics at MediaVest said: “We admire comScore’s unwavering drive to connect the dots and provide advertisers and agencies with a comprehensive measurement solution, capturing the entire hierarchy of advertising effects: exposure, attitude change, behavioral change, online and offline conversions. Using the IRI panel enriches digital campaign analytics with a previously unavailable set of powerful data, and we are looking forward to gaining the full advantage of it for our clients.”

“These tools will improve our ability to develop customer insights, deploy relevant media and create the digital experiences that drive our CPG clients' businesses. We're excited to deploy this data to add value to our clients,” said Andy Fisher, VP Analytics and National Lead, Razorfish.

Russ Fradin, CEO of Adify, added: “This is an important new capability from comScore and IRI because it measures the offline sales ROI from any online ad campaign run on any Internet property. It’s a great fit for an ad network seeking to prove its value to a CPG advertiser.”

Barry Krause, CEO of Suite Partners, Inc. and former Publicis NY CEO and JWT Chicago President commented: “When IRI came along it gave CPG leaders the power of true behavioral measurement of marketing ROI. When comScore came along it broke open the mystery of the new digital world allowing marketers to observe real online behavior. Still, the critical chasm in ROI intelligence between the online and offline worlds has limited confidence in online ad investment. Until now, that is. Bridging comScore and IRI could be the game-changer the marketing industry has been waiting for. And that could unleash a total reallocation of the marketing mix.”

Cautionary Note Regarding Forward-Looking Statements

This release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, including, but not limited to, expectations regarding the impact and benefits to comScore of the comScore AdEffx product, financial or otherwise. These statements involve risks and uncertainties that could cause our actual results to differ materially, including, but not limited to: the features and characteristics of the products, the rate of development of the digital marketing intelligence, Internet advertising and e-Commerce markets; the growth of the Internet as a medium for commerce, content, advertising and communications; and the acceptance of new products and methodologies by the industry, including existing and prospective clients.

For a detailed discussion of these and other risk factors, please refer to comScore’s most recent respective Quarterly Reports on Form 10-Q, Annual Reports on Form 10-K and from time to time other filings with the Securities and Exchange Commission (the “SEC”), which are available on the SEC’s Web site (http://www.sec.gov).

Stockholders of comScore are cautioned not to place undue reliance on forward-looking statements, which speak only as of the date such statements are made. comScore does not undertake any obligation to publicly update any forward-looking statements to reflect events, circumstances or new information after the date of this press release, or to reflect the occurrence of unanticipated events.

About comScore

comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital marketing intelligence. For more information, please visit www.comscore.com/companyinfo.

About Information Resources, Inc.

IRI is the world's leading provider of consumer, shopper, and retail market intelligence and insights supporting 95 percent of the FORTUNE Global 500 consumer packaged goods (CPG), retail and healthcare companies. Only IRI offers the unique combination of integrated market information, automated and predictive analytics, innovative enabling technologies, and domain expertise. With IRI, leading retailers and manufacturers are able to quickly discover breakthrough insights driving smarter decisions and actions across the enterprise for breakthrough results. Companies around the world depend on IRI for improved productivity, stronger brands, and dramatic revenue growth. For more information, visit http://us.infores.com.

We invite you to visit our main web site at (www.FlylineSearchMarketing.Com) to view more comScore research data. Once you have arrived at our site, click on the navigational button labeled "Blog". Once on our blog you may use the search box provided and search on the keyword term "comScore" for more articles and studies.

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Zerorez® of Albuquerque and Blue Star Mothers team up to Support Troops

Give the gift of clean carpet and help support our troops this holiday season.

Flyline Search Marketing client Zerorez® of Albuquerque has teamed up with the Rio Grande Valley chapter of Blue Star Mothers of America, Inc. to create care packages for deployed soldiers.


Schedule a regular cleaning during the month of December and Zerorez® of Albuquerque will provide one of the following additional services FREE of charge in exchange for a cash or in-kind donation to the Blue Star Mothers.


FREE Services include:


100 sq. ft. of carpet cleaned, Grout sealing, Dryer vent cleaning, Glass shower door sealing, Clean and seal car windshield, Chair or recliner sealing, Twin or full size mattress cleaning


Sample donations for Blue Star Mothers include individual-size snacks, travel-size toiletries, socks, wash cloths, hand towels, and disposable cameras, to name a few. For a complete list of items in need, visit the Rio Grande Valley Chapter of Blue Star Mothers at http://www.nmrgvbluestarmothers.org/


This joint venture will allow the Blue Star Mothers to send care packages to troops stationed around the world, visit veterans in hospitals, and welcome those returning home from deployment.


What a great way to say “thank you” to our troops this holiday season! Zerorez® of Albuquerque is offering this great promotion for a limited time only. Be sure to call (505) 898-0669 and ask for the “Support Our Troops for the Holidays” Special by December 20 to book your appointment today!




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