New Clients Receive $100 in Free Advertising

Have we got your attention with the headline for $100 in free Google AdWords advertising? 

That’s a great deal to help you get started with our Google AdWords program, which is designed to produce results and which has been proven to do so.

What You Can Expect from Flyline Search Marketing®

When you work with us, you are working with a Google AdWords Certified Partner. 

Our team has undertaken the rigorous studying and testing required to become certified. In addition to these high-level qualifications, you get a targeted approach that involves a comprehensive set of actions designed to work in conjunction with our overall Internet Marketing programs for our customers.

When you work with us on Google AdWords, here’s what we do for you:

• We place your Google ads on the Google Search and Display ad networks in the top ad positions after we have spent time studying and developing the most effective campaigns for your business.
• We target your AdWords campaigns to the precise audience you choose in order to maximize the return on investment.
• Your AdWords program also includes a Google remarketing program. Google remarketing codes, inserted into your website source code, helps us to capture the Internet Protocol address information for each visitor who views the website pages where we have inserted this code. We then create Google display or image ads that are served up to this group of people who have previously visited your site as they visit other places on the Internet. The ads follow these people everywhere they go when they surf the Google Display ad network. This approach helps to maintain “Top of Mind Awareness” for your brand.
  
• Our AdWords program managers also develop Google “Mobile Targeted” campaigns that increase your call -n sales conversions. These campaigns target people who use their iPhone, Android, or smartphone device to search the web for products and services.
• We create and deploy Google conversion code into the source code onto your website because this code helps us identify top-performing keyword phrases that are driving sales conversions. We then suggest new “Call to Action” elements that help to generate more sales conversions while gathering important data from the click activity.
• Our program also includes Google Analytics to understand what is working and what is not. This data is shared with you so you know how your advertising dollars are working.
• We add a call tracking and recording phone number to each Google ad we run. That allows people who see your Google pay per click ads to simply call you instead of clicking through to your website. This tactic has historically improved the sales conversion rates for our clients.
  

Sound good? Want to learn more? Contact us now!

E-Commerce Firms and Flyline Search Marketing Make the Perfect Team

There are a number of reasons why e-commerce companies and Flyline Search Marketing make such a great team:

• Flyline understands the challenges that e-commerce companies face in terms of attracting customers, developing a targeted marketing program, and tracking results.
• Flyline offers better rates and value for what the e-commerce gets in terms of return on investment. This means that they do not have to worry about spending tens of thousands of dollars each month to get results from Internet Marketing. Instead, we offer an affordable way to get the most leverage from online marketing.
  
• We see ourselves as a team member so we are fully vested in your success because it determines our success as well. We also understand what being a team player means, including producing results, participating in strategy, and regularly communicating to generate new ideas and ensure we are on the same page.
• We are transparent when it comes to what we charge so you know we are not pocketing the money as so-called fees. Instead, we are focused on quality and results because we know that it is better to be in it for the long term with our clients and generate ongoing results than it is to try and make a fast buck at our clients’ expense.
  
• Our team has the experience, skill, and expertise to know how to make your e-commerce business better. They have researched and studied all types of e-commerce businesses. And, when they do not know, they ask you and enjoy learning about your business first-hand. We are not here to tell; we are here to listen and work with you.
• Our results for other clients illustrate how we are a great team member for e-commerce companies. Whether it is our florist clients, an online pest control store, gym, auto dealership or a property management company, we can show quantitative results in terms of shopping cart transactions, campaigns, ad groups, keywords used, sales conversions and online traffic – and not just for one month but for month after month, including incrementally increasing revenue for our clients.

Are you ready to find out how having us on your team can make the difference in all of your marketing efforts. Contact us now to learn more!

Grow Your Customer Base through SEO, Google AdWords, Content Marketing and Social Media Marketing

Although businesses can still grow their customer bases through traditional marketing strategies, more small and medium-size business owners are realizing the value of investing in Internet Marketing strategies to better target their customers and potential customers.

  

Using online marketing strategies, including search engine optimization, social media marketing, content marketing and Google AdWords, are especially important when research shows that more consumers use their computers, tablets, and smartphones to research and shop than ever before. In using online channels, customers also expect more engagement and conversation with the companies they are doing business with, so incorporating these strategies helps you get close to your audience, get to know them, and learn about their needs and wants.

There are so many channels that consumers and businesses are now using that comprise social media, such as LinkedIn, Twitter, YouTube and FAcebook. If you want to get your information in front of these targets, you need to be on these sites, offering relevant content and answering their questions through a social media marketing strategy.

Beyond just blogging and putting up Facebook posts, you need to do direct advertising like Google AdWords to get the attention of prospective customers while they are doing online searches so they can learn about you. This is also targeted at specific demographics that would be interested in what you are offering as a product or service rather than putting ads out there and hoping someone that might be looking for what you have might see it. The targeted ad approach of Google AdWords is both cost effective and results-oriented.

SEO also helps target the audience you want to reach and it can be incorporated in all aspects of your Internet Marketing strategy – from press releases, articles, blogs and other content to Google AdWords campaigns and social media marketing posts.

Another advantage of using online marketing strategies is that you can measure the results so much better than you can do with traditional marketing tactics. For example, Google Analytics provides a way to see how many people are clicking on ads or websites, where the users are coming from, and how long they stay on the ad or website. 

This helps a business better understand if their content marketing and campaigns are effective or if they should be changed to see if this results in more positive reaction and sales.

Although these strategies can all be designed to build your audience and increase your customer base, you do know how to use each one correctly and invest the time and energy into learning each one and staying up-to-date on any changes.

If you cannot do this, the strategies will not magically work on their own. That’s why you should consider partnering with a seasoned Internet Marketing agency that can do all of these strategies for you the right way so you can focus on taking care of the more customers that will follow. 

Address Smartphone Usage Growth among Customer Base with Google AdWords’ Mobile Targeted Campaigns

Smartphone usage has never been higher, and research firms indicate that usage will only continue to grow among all demographics. 

This blog post provides some interesting insights into smartphone usage as well as explains why today’s businesses should use Google AdWords mobile targeted campaigns to target and reach their audience on the platform they are using most or risk losing out to the competition.

Statistics about Smartphone Usage

According to comScore, a digital research firm, and research released in September 2013, there are 143.3 million U.S. smartphone users with ongoing growth and market penetration among all smartphone brands set to continue growing.

Consumers are relying on their smartphones more to do more of the things they used to do on their laptops or personal computers. These activities include conducting searches for information, using social media sites, and shopping and making purchases.

Among the top web properties on smartphones, comScore found that Google sites ruled, including Google searches, Google Shopping, and Google Maps.

Why Use Google AdWords’ Mobile Targeted Campaigns

The fact that consumers are using their smartphones to make decisions and relying on Google for so many searches and shopping experiences, there are many compelling reasons to incorporate Google AdWords’ mobile targeted campaigns into your Internet Marketing strategy.

That’s because these campaigns specifically target consumers who use their iPhones, Androids, or other smartphone device to search the web for products and services.

This is especially important to do during the holiday season where consumers are used to checking for information on products and services while on-the-go and in-between retail locations as they hunt for deals and promotions. You want them to find you before they turn to your competition.

Flyline Search Marketing is Your Google AdWords Partner

Flyline Search Marketing’s AdWords program managers know how to create results-oriented Google “Mobile Targeted” campaigns that target your customer and potential customer base, convincing them to click to your website and increase your call-in and online sales conversions. 

Our Google AdWords team has been certified by Google, which means you can be confident that they have the experience and know-how to get you the best return on your Internet Marketing investment.

Interested in learning more how these Google AdWords mobile campaigns could help you attract more business through the holiday and beyond? Contact us now!

Internet Marketing – The Most Valuable Tool for the Holiday Season!

If you have been in any retail store recently, you most likely have already seen Christmas decorations and heard the piped in Christmas carols. 

There are already holiday sales long before even Black Friday arrives. In recent years, Cyber Monday has become just as big, and many websites are already advertising their holiday promotions

As a retailer or service provider, you surely do not want to be left behind and find your target audience shopping elsewhere because you have not started your holiday campaigns as part of a comprehensive Internet Marketing program for your Albuquerque business.

Albuquerque Internet Marketing Programs

As one of our office locations, the Flyline Search Marketing team has been serving many clients in the Albuquerque and Rio Rancho area since 2008. We have had the opportunity to serve many well-known and respected businesses in the Albuquerque area, including Peoples Flower Shops, Indigo Mortgage, Linton & Associates, Advanced Mailing Services and Melloy Dodge.

Each of these Albuquerque businesses have reaped a return on investment in our Internet Marketing programs, including enhanced brand recognition throughout New Mexico, a greater customer base, and increased revenues.

 As a full-service Internet Marketing agency and Google AdWords Certified Partner, here is what we can include in a comprehensive program that we create for you:

• Google AdWords Advertising Services
• Google Analytics Tracking
• Google Conversion Code
• Monthly or Weekly Report From the AdWords Platform
• A Password Restricted Reports Page on our Website
• Flat Fee Monthly Management Service Fee

Additionally, your Albuquerque Internet Marketing program can include:

• Yahoo/Bing Sponsored Search
• Website Design
• SEO
• Social Media Marketing
• Blogging
• Press Releases and Press Release Distribution
• Video Creation and YouTube Account Services

Albuquerque Promotions

To get you started, we have two promotions:

• $100 in free Google AdWords advertising for new clients who sign up for a 12-month service agreement; and
• If you are an auto dealership, Flyline Search Marketing is interested in partnering with you and now offers exclusivity, a $500 Google AdWords credit, and our comprehensive Internet Marketing Program.

Are you ready to see what type of results we can create for you through our Albuquerque Internet Marketing programs? Contact us today to learn more!

Google AdWords and Pay Per Click Advertising. New Clients Receive $100 in Free Advertising to Get Started

One of the best ways to get noticed by your customers who are most likely on their tablets, laptops, or phones using Google to look up a product or service is to work with Google through their Google AdWords PPC advertising program.

This blog post explains why it is so important to select a Certified Google AdWords partner to work with to help you get the most from this online search marketing program.

Advantages of a Google AdWords Certified Partner

When you hear the word, certified, it tends to evoke the idea that the person attached to that certification has undergone training, has knowledge about what they are doing, and has collected some experience. That makes them more reliable and credible in your eyes.

So it goes with Google AdWords certification. While anyone could figure out how to use Google’s PPC advertising program, it is even better when that person – and team – has been trained and received a certification that says they have a certain level of knowledge and experience. This is more valuable as it can mean that your investment in their knowledge and experience will pay off.

Google doesn’t give out these certifications to just anyone. There is a framework for receiving this Google AdWords certification:

·         You must currently be managing a reasonably large portfolio of AdWords clients and have done so over an extended period of time.

·         Your client account overall spend level must meet program requirements and have done so for the most recent 90 day period.

·         You are required to take a series of exams, designed to ensure that you fully understand all aspects of Google AdWords, Analytics, Display Ads, Remarketing, AdWords Editor and more.

Other business owners also realize the advantages of working with a Google AdWords certified partner:

• Business owners found AdWords to be an extremely complex and elaborate advertising platform.
• They did not have enough time to learn all of the unique features that Google AdWords offers.
• Many stated that they spent considerable money bidding on keywords, but they realized that they did not have the automated tools needed to effectively identify the path to success.
• That’s when they turned to Flyline Search Marketing to handle their Google AdWords campaigns.

What We Do for You!

Here’s what we do when you start a Google AdWords program with us:

• Place your Google ads on the Google Search and Display ad networks in the top ad positions.
• Target your AdWords campaigns to the precise audience you choose.
• Include a Google remarketing program.
• Create Google “Mobile Targeted” campaigns to increase your call in sales conversions. These campaigns will specifically be targeted to people who utilize their I-phone, Android or smartphone device to search the web for products and services.
• Develop and deploy Google conversion code into the source code of our clients websites. This code helps us identify top performing keyword phrases that are driving sales conversions.
•  Integrate Google Analytics on your website and share actual Google program data with you.
• Add a call tracking and recording phone number to each Google Ad we run for your firm. That allows people who see your Google pay per click ads to simply call you instead of clicking through to your website. This tactic has historically improved the sales conversion rates for our clients.

Ready to get started? We are offering $100 in credit for your Google AdWords program if you have not had an account with us before. Contact us now!

Creating Google Mobile Targeted Campaigns to Convert Smartphone Users

Smartphone usage has never been higher, and all industry reports point to ongoing growth in this trend. More than ever, consumers are turning to their smartphones to do their research on the go – whether they are on the road, at the office, or even at home.

Reaching Your Audience in New Places

According to the Google Mobile Ads Blog, AdMob ads are on 300,000 apps across iOS, Android, Blackberry, and WebOS. That provides a good reason to think about your own Google mobile targeted campaigns.

These are the same customers you might have previously reached through their desktops and laptops but may be slowly migrating to their smartphones instead. 

To keep you at the top of their mind, you may want to consider mobile targeted campaigns through Google AdWords that our Google AdWords certified program managers can create to help you increase sales conversions.

Mobile Ad Market

Google recently added mobile app targeting in its AdWords interface. This additional feature comes thanks to Google’s acquisition of AdMob. 

Now, AdMob by Google represents over 51% of all mobile ad spending in the U.S. with no signs of slowing down, according to available press on the subject.

Google AdWords now has what is called Display Network Only, which allows you to focus on mobile app campaigns, and it is what our program managers have now become adept at doing on your behalf as part of the various Google AdWords programs we can offer you. 

And, this mobile campaign capability even includes campaigns for tablet devices, such as mobile apps used on Kindle Fire.

With these mobile ad campaigns, the Google Mobile Ads will appear on various mobile devices in the Google search results, in apps, and on content websites in an attractive and relevant forma for smartphone screen size.

This means that your target audience can now be reached anywhere, anytime, and on any device.  Think of the increased possibilities of reaching and influencing your target audience. They will surely appreciate that you know just where they will be, including on their smartphoen!

Tracking Campaign Results

Along with creating mobile campaigns, we also have the ability to track the effectiveness of each mobile campaign so that we can show you how it is working or what we are adjusting to achieve even better results.

Are you ready to try a mobile ad campaign? Let us walk you through the steps and show you just how effective a Google Mobile Ad campaign can be for your business.