Flyline’s State-of-the-Art Florist Marketing Program

Our innovative florist marketing program delivers. Just ask the award-winning, nationally acclaimed florists that we work with all over the United States, such as Carithers Flowers in Atlanta, Allen’s Flowers & Plants in San Diego, Peoples Flower Shops in Albuquerque, Allen’s Flower Market in Long Beach, Flowerama Columbus in Columbus, and Allen’s Flower Market of Reseda. They have achieved incredible results with our Internet Marketing program.

Sales Results from Paid Search

Since deploying our original PPC program for florists back in January 2009, Flyline has produced 27, 070 total sales conversions from paid search for our floral industry clients.  

Sales Results from Organic Marketing

Since January 2009, our SEO and organic marketing efforts have generated 69,295 organic sales transactions for the florists we serve.  

Generating these Incredible Results 

These results come from delivering highly effective advertising and marketing programs for florists that have local, regional, or national floral design centers. To design our floral Internet Marketing program, we first conducted extensive research. Then we deployed the program for our first floral client in 2009.

Our floral marketing program includes Google ecommerce analytics, conversion tracking, and call tracking and recording to gather performance results information. Using this live performance data, our team can refine our tactics, bidding strategies, and overall approach to further improve the results.

Here is an overview of what you can achieve if you sign on for one a florist Internet Marketing program:

• An immediate increase in sales transactions;
• Sustainable revenue growth year after year;
• A steady lead stream to lower dependence on orders from FTD and Teleflora;
• A comprehensive marketing approach that drives website sales, call in sales, walk-in’s, and event and wedding sales;
• Professional SEO that optimizes your website to deliver increased organic placement opportunities on the major search engines;
• Increased brand awareness; and
• Improvements in your keyword and page ranking along with natural link building from social media marketing, blogging, and public relations.
  

In addition, we offer exclusivity so when you sign on with us you will know that we are not working with your competition down the street. We only work with one florist per geographical region. That means we are focused solely on getting results for you.

Ready to learn more? Contact us today to see what we can do for your flower shop business.

E-Commerce Firms and Flyline Search Marketing Make the Perfect Team

There are a number of reasons why e-commerce companies and Flyline Search Marketing make such a great team:

• Flyline understands the challenges that e-commerce companies face in terms of attracting customers, developing a targeted marketing program, and tracking results.
• Flyline offers better rates and value for what the e-commerce gets in terms of return on investment. This means that they do not have to worry about spending tens of thousands of dollars each month to get results from Internet Marketing. Instead, we offer an affordable way to get the most leverage from online marketing.
  
• We see ourselves as a team member so we are fully vested in your success because it determines our success as well. We also understand what being a team player means, including producing results, participating in strategy, and regularly communicating to generate new ideas and ensure we are on the same page.
• We are transparent when it comes to what we charge so you know we are not pocketing the money as so-called fees. Instead, we are focused on quality and results because we know that it is better to be in it for the long term with our clients and generate ongoing results than it is to try and make a fast buck at our clients’ expense.
  
• Our team has the experience, skill, and expertise to know how to make your e-commerce business better. They have researched and studied all types of e-commerce businesses. And, when they do not know, they ask you and enjoy learning about your business first-hand. We are not here to tell; we are here to listen and work with you.
• Our results for other clients illustrate how we are a great team member for e-commerce companies. Whether it is our florist clients, an online pest control store, gym, auto dealership or a property management company, we can show quantitative results in terms of shopping cart transactions, campaigns, ad groups, keywords used, sales conversions and online traffic – and not just for one month but for month after month, including incrementally increasing revenue for our clients.

Are you ready to find out how having us on your team can make the difference in all of your marketing efforts. Contact us now to learn more!

Florists Boost Sales This Valentine’s Day Thanks to Our Comprehensive Internet Marketing Program

In checking in with our florist clients from around the country, they are reporting record sales this year and attribute much of the increase to their ongoing comprehensive Internet Marketing programs with us. 

We are, of course, thrilled that our clients are happy and understand how the wide range of Internet Marketing tools and platforms are working to attract their target audience, increase leads and conversions, and drive revenues up.

A Winning Formula

Our winning formula consists of multiple tactics:

• Our lead generation program with Google AdWords targets the consumer who is undertaking research about the best florist to use and the shopper who is ready to buy whether that is for Valentine’s Day or any other upcoming special occasion. The campaigns focus on what our florist clients know in terms of their specialized knowledge and how they can solve problems for their customers whether those are what to buy, how much to spend, or even information about flowers and how to care for them. We have built a significant database of keywords that help florists throughout the year capture more leads.
• Our Facebook pages for florists have won a huge response from consumers who enjoy all the pictures and videos, decorating and gift ideas, and exclusive promotions. Other social media platforms are driving customers to our florist clients, including YouTube channels, Pinterest boards, and Tweets.
  
• Florists have also noted that their redesigned websites are making a significant difference in attracting customers. They see a real competitive advantage to their sites, including regular content updates, stunning photographer, enhanced features and functionality, and ease of navigation.
• Another differentiating factor with our Florist Internet Marketing programs has been the focus on public relations platforms, including blogging, articles, and press releases that build brand reputation as a thought leader in the florist industry, further setting them apart from the competition.
• The exclusivity aspect of our Internet Marketing programs is also a critical success factor for these clients because they receive our exclusive attention in their geographical area. We are not working with them and their competition, so our focus is entirely on their needs and success.
  
• Lastly, not enough can be said about the value of the personal touch that Flyline provides. Our staff personally connects with and meets with clients in person on a regular basis, including weekly phone calls to report feedback, results, and recommendations for improvement. Our clients note that this is so important to them, especially after some had previously used Internet Marketing agencies that they never heard from let alone met in person.

If you are ready to see significant increases in traffic, orders, and revenue, it’s time to contact Flyline!

Put Your Internet Marketing Needs in Our Capable Hands

As you know firsthand, running a business is a 24/7/365 effort where it always feels as though some aspect is getting neglected. 

Usually, it tends to be marketing because it takes a lot of time just to implement it let alone know what works best and what has changed with marketing trends and consumer preferences since the last campaign.

Without a comprehensive Internet Marketing program, many businesses are missing out on customers and revenue, giving it away to their competition that has discovered that it pays to invest in an Internet Marketing agency partner who can create, implement, manage and track an Internet Marketing program for them.

Just think what you could accomplish if you had a partner like Flyline Search Marketing who can do it all for you while you focus on your core capabilities and enjoy the additional website traffic, brand recognition, customer base and revenues.

Here’s what our comprehensive Internet Marketing programs include:

• Google AdWords campaigns from a certified Google AdWords service provider;
• Search Engine Optimization, which is a critical component of any Internet Marketing program and one where the rules are constantly changing so our team stays on top of all the new requirements to deliver the best SEO services;
• Website design that is world class and comes with a Customer Management System for real-time content updates, photos, videos and more;
• Social Media Marketing, including all the major platforms like Facebook, Twitter, YouTube, LinkedIn and Pinterest;
• Public Relations, including press release creation and distribution;
• Blogging and article development for regular and relevant content;
• Media Buying and Consulting to provide guidance on traditional marketing tactics, including radio, television, yellow pages, billboard and more; and
• Feedback and measurement of all tactics and campaigns to deliver quantitative findings about how your Internet Marketing program is doing and if changes are necessary.

Beyond all these components, each has been market tested on all types of clients across the country, including our key focus industries like florists, auto dealerships, gyms and fitness centers, plumping and septic companies, and climate controlled and traditional self storage firms.

Our website contains numerous success stories and testimonials that attest to the degree of success our clients have achieved in partnering with Flyline.

Now it’s your time to find out how much we can do for your business!  Right now, we are offering a $100 credit toward Internet Advertising for any new client that signs an Internet Marketing contract with us! 

Address Smartphone Usage Growth among Customer Base with Google AdWords’ Mobile Targeted Campaigns

Smartphone usage has never been higher, and research firms indicate that usage will only continue to grow among all demographics. 

This blog post provides some interesting insights into smartphone usage as well as explains why today’s businesses should use Google AdWords mobile targeted campaigns to target and reach their audience on the platform they are using most or risk losing out to the competition.

Statistics about Smartphone Usage

According to comScore, a digital research firm, and research released in September 2013, there are 143.3 million U.S. smartphone users with ongoing growth and market penetration among all smartphone brands set to continue growing.

Consumers are relying on their smartphones more to do more of the things they used to do on their laptops or personal computers. These activities include conducting searches for information, using social media sites, and shopping and making purchases.

Among the top web properties on smartphones, comScore found that Google sites ruled, including Google searches, Google Shopping, and Google Maps.

Why Use Google AdWords’ Mobile Targeted Campaigns

The fact that consumers are using their smartphones to make decisions and relying on Google for so many searches and shopping experiences, there are many compelling reasons to incorporate Google AdWords’ mobile targeted campaigns into your Internet Marketing strategy.

That’s because these campaigns specifically target consumers who use their iPhones, Androids, or other smartphone device to search the web for products and services.

This is especially important to do during the holiday season where consumers are used to checking for information on products and services while on-the-go and in-between retail locations as they hunt for deals and promotions. You want them to find you before they turn to your competition.

Flyline Search Marketing is Your Google AdWords Partner

Flyline Search Marketing’s AdWords program managers know how to create results-oriented Google “Mobile Targeted” campaigns that target your customer and potential customer base, convincing them to click to your website and increase your call-in and online sales conversions. 

Our Google AdWords team has been certified by Google, which means you can be confident that they have the experience and know-how to get you the best return on your Internet Marketing investment.

Interested in learning more how these Google AdWords mobile campaigns could help you attract more business through the holiday and beyond? Contact us now!

Internet Marketing – The Most Valuable Tool for the Holiday Season!

If you have been in any retail store recently, you most likely have already seen Christmas decorations and heard the piped in Christmas carols. 

There are already holiday sales long before even Black Friday arrives. In recent years, Cyber Monday has become just as big, and many websites are already advertising their holiday promotions

As a retailer or service provider, you surely do not want to be left behind and find your target audience shopping elsewhere because you have not started your holiday campaigns as part of a comprehensive Internet Marketing program for your Albuquerque business.

Albuquerque Internet Marketing Programs

As one of our office locations, the Flyline Search Marketing team has been serving many clients in the Albuquerque and Rio Rancho area since 2008. We have had the opportunity to serve many well-known and respected businesses in the Albuquerque area, including Peoples Flower Shops, Indigo Mortgage, Linton & Associates, Advanced Mailing Services and Melloy Dodge.

Each of these Albuquerque businesses have reaped a return on investment in our Internet Marketing programs, including enhanced brand recognition throughout New Mexico, a greater customer base, and increased revenues.

 As a full-service Internet Marketing agency and Google AdWords Certified Partner, here is what we can include in a comprehensive program that we create for you:

• Google AdWords Advertising Services
• Google Analytics Tracking
• Google Conversion Code
• Monthly or Weekly Report From the AdWords Platform
• A Password Restricted Reports Page on our Website
• Flat Fee Monthly Management Service Fee

Additionally, your Albuquerque Internet Marketing program can include:

• Yahoo/Bing Sponsored Search
• Website Design
• SEO
• Social Media Marketing
• Blogging
• Press Releases and Press Release Distribution
• Video Creation and YouTube Account Services

Albuquerque Promotions

To get you started, we have two promotions:

• $100 in free Google AdWords advertising for new clients who sign up for a 12-month service agreement; and
• If you are an auto dealership, Flyline Search Marketing is interested in partnering with you and now offers exclusivity, a $500 Google AdWords credit, and our comprehensive Internet Marketing Program.

Are you ready to see what type of results we can create for you through our Albuquerque Internet Marketing programs? Contact us today to learn more!

Flyline Search Marketing Offers Comprehensive Internet Marketing Strategies for Auto Dealerships

An auto dealership used to rely on television advertising and newspapers to grab customers’ attention. But, nowadays, consumers are not necessarily using these platforms as much as they are the Internet and their smartphones. That means auto dealerships have to think about other ways to attract customers and engage with them.

However, understanding how to use the new platforms may be the biggest challenge.

That’s why we decided it was a great opportunity to create customized Internet Marketing programs just for auto dealerships.  

We have spent years fine-tuning the marketing program for auto dealership by studying the needs of new car dealerships and used car dealerships. Our research has also included defining how customers look for vehicles and what type of information they are typically looking for when they do search.

Past Client Success

Our client success illustrates just how well the Internet Marketing program for auto dealers works. An auto dealership in Albuquerque became the number one brand dealer in New Mexico in sales, gaining increased Web and dealership traffic as well as a significant growth in brand recognition and revenue.

Benefits of our auto dealership marketing programs include increased call volume, competitive positioning online in search engine results, immediate upturn in traffic, and enhanced brand awareness.

The Auto Dealership Internet Marketing Service Package

To achieve success, an auto dealership has to be seen and heard on all channels. That’s why our various Internet Marketing packages include a wide range of tactics, strategies, and channels that are integrated into one comprehensive program. 

The service packages typically include:

• Google AdWords and Yahoo/Bing-sponsored search program design and management, including the Google remarketing program;
• Social Media program design and active management, including blogging, Twitter, and Facebook;
• Monthly press releases and press release distribution;
• SEO consulting advice for websites; and
• Web and phone analytic tools that analyze and track the progress of each campaign.

Each auto dealership campaign is strategically designed to focus on various aspects of a dealership, including new car sales, used car sales, parts sales, service sales and more.

If you are ready to rev up your auto dealership brand and reach customers where they are now searching for information, then contact us now to learn more about our different Internet Marketing service packages. 

Allen’s Flower Market Enjoys Exclusivity of Flyine Search Marketing Partnership – You Can, Too!

One of the biggest perks of signing up for a Flyline Search Marketing Internet Marketing program is the exclusivity benefits. This blog post illustrates what this benefit has done for Long Beach, California florist Allen’s Flower Market.

All about Allen’s Flower Market

Allen’s Flower Market is a family owned and operated business headquartered in Long Beach, California. 

For more than 30 years, the family has been working in their store and being personally involved in all aspects of the business – from floral design and delivery to customer service.

                                       

The Company guarantees the freshness of its flower arrangements by purchasing its flowers, roses, plants and blooming plants directly from growers, and it is committed to accommodating all individual requests. The shop is open seven days a week, including holidays. Their website is: www.allensflowermarket.net.

The Exclusivity Factor

Allen’s Flower Market has recently renewed its contract with us for our premium comprehensive Internet Marketing program, which includes exclusivity. 

They are the only florist in the Long Beach area that we serve, so we have focused on attracting a client base that shops with them and is becoming loyal through the contact they receive from multiple platforms, including Facebook, a blog, website, traditional media and more!

This focus on Allen’s Flower Market has resulted in greater online traffic, including visits to their website, Facebook fans, and online and in-store orders not to mention the fact that they received an award for best florist in Long Beach last year.

Together, all these efforts on their behalf have helped the florist increase its market share compared to other local Long Beach florists, proving that exclusivity and that level of attention can make a significant difference in your bottom line.

Working Exclusively for You!

This benefit is waiting for you! Imagine having an Internet Marketing company focus exclusively on you in your geographic region. 

You can be confident that they are not working with the competition at the same time. Instead, you grow leaps and bounds in terms of leads, online and store traffic, and brand recognition.

Whatever your industry, we can provide you with this exclusivity factor that can make a significant difference in the revenue and profitability results you experience. Are you ready to get started or have questions? Contact us now!

Creating Google Mobile Targeted Campaigns to Convert Smartphone Users

Smartphone usage has never been higher, and all industry reports point to ongoing growth in this trend. More than ever, consumers are turning to their smartphones to do their research on the go – whether they are on the road, at the office, or even at home.

Reaching Your Audience in New Places

According to the Google Mobile Ads Blog, AdMob ads are on 300,000 apps across iOS, Android, Blackberry, and WebOS. That provides a good reason to think about your own Google mobile targeted campaigns.

These are the same customers you might have previously reached through their desktops and laptops but may be slowly migrating to their smartphones instead. 

To keep you at the top of their mind, you may want to consider mobile targeted campaigns through Google AdWords that our Google AdWords certified program managers can create to help you increase sales conversions.

Mobile Ad Market

Google recently added mobile app targeting in its AdWords interface. This additional feature comes thanks to Google’s acquisition of AdMob. 

Now, AdMob by Google represents over 51% of all mobile ad spending in the U.S. with no signs of slowing down, according to available press on the subject.

Google AdWords now has what is called Display Network Only, which allows you to focus on mobile app campaigns, and it is what our program managers have now become adept at doing on your behalf as part of the various Google AdWords programs we can offer you. 

And, this mobile campaign capability even includes campaigns for tablet devices, such as mobile apps used on Kindle Fire.

With these mobile ad campaigns, the Google Mobile Ads will appear on various mobile devices in the Google search results, in apps, and on content websites in an attractive and relevant forma for smartphone screen size.

This means that your target audience can now be reached anywhere, anytime, and on any device.  Think of the increased possibilities of reaching and influencing your target audience. They will surely appreciate that you know just where they will be, including on their smartphoen!

Tracking Campaign Results

Along with creating mobile campaigns, we also have the ability to track the effectiveness of each mobile campaign so that we can show you how it is working or what we are adjusting to achieve even better results.

Are you ready to try a mobile ad campaign? Let us walk you through the steps and show you just how effective a Google Mobile Ad campaign can be for your business.