As part
of today’s successful marketing strategies, social media platforms are becoming
more recognized as the go-to strategy for targeted audience engagement, helping
to virally build a brand and revenue streams.
One of
these social media platforms is Facebook, now considered to be the second most visited
website in the world. Businesses are using Facebook to get to know their customers,
interact with them, get feedback and market intelligence, and share promotions
and other valuable content with their fan base.
As part
of our Internet Marketing services for our clients, social media, including our
turnkey Facebook
services, are helping to grow our clients’ businesses. Here’s what we can
do for you.
Account Set-up
We
establish your account and provide Facebook with all the necessary information
to start up an account, including creating a log-in and password for you.
Fan Page Creation
A fan
page is a way to offer interaction and valuable information to your audience. We
set up this fan page for you, including developing an about section, page
description, and contact information section. We also upload a cover and
profile picture that represents your brand.
Timeline and Profile Creation
We also
add information to your timeline and profile settings that describe your
business and what your brand represents. Here we can also add custom fan tab
pages that provide us with a way to expand the amount of information you share
on Facebook. These tabs might include more information on products, services,
promotions, events, or even a page where customers can order directly from your
Facebook page.
Content Development and Comment Monitoring
One of
the most important things we do is keep the content fresh. With social media,
it is important to update the content regularly. Sometimes, that means daily
updates with content, questions for the fans to encourage discussion, articles,
pictures and even video content. We do all of this, even linking your blog with
Facebook so there is an automatic update every time a new blog post is
uploaded.
We also
monitor all comments that are posted on the status updates and assist you by
responding to them and tracking these conversations so that you know what your
customers are asking and what they are interested in. This helps further
customize the content that is developed to ensure we are addressing the
audience appropriately.
Overall Account Management
As part
of what we do with Facebook services is essentially a turnkey account management
program that takes care of the entire process for you so you can focus on your
core capabilities while we attract new customers and retain your existing base.
Because Facebook has so many analytics for its business pages, we can also
monitor how the page is doing and where we can make improvements.
Are you
ready to see what we can do for you when it comes to your social media presence
on Facebook? Contact us now to learn more!