Internet Marketing Exclusivity is Available to Florists

Everyone likes the idea of exclusive. It means you get something that not anyone can just have for themselves. 

And, when it comes to marketing territories, the current business environment is crowded, so having exclusivity on a territory and knowing that the marketing agency you have hired is only focused on you in that area can be a significant value proposition.

That is exactly what we do for our florist clients who sign up for our premium comprehensive Internet Marketing Program. Take, for example, our San Diego florist client, Allen’s Flowers and Plans, which has multiple locations throughout San Diego County.

About Allen’s Flowers and Plants

Allen’s Flowers & Plants has been a client since April 2012 and recently renewed its contract for another year. It has owned by the Levy Family who have three locations throughout San Diego:

·         La Mesa

5609 Lake Murray Blvd

La Mesa, CA 91942

(619) 460-3192

·         El Cajon

107 Jamacha Rd.

El Cajon, CA 92019

(619) 579-6720

·         Downtown San Diego

620 Market St.

San Diego, CA 92101

(619) 233-7673

The florist has been voted “Best Florist” in San Diego in 2010, 2011, and 2012.

Since signing up for the premium Internet Marketing program, which combines numerous tactics like SEO, website enhancement, social media marketing, Google AdWords, blogging and press releases, the florist has experienced an increase in online and storefront traffic, greater revenues, and an enhanced brand reputation. Having an exclusive territory with Flyline Search Marketing has helped propel them past the competition in the local flower market.

Requirements and Details for Gaining Exclusivity

We only have three requirements for gaining exclusivity for your flower shop in your territory:

1.    Florists must contract for our Comprehensive Internet Marketing Program. Exclusivity is not available unless you are using our premium service offering that we have specifically tailored for Florists.

2.    A minimum 12-month contract term is required. While some of the platforms used to deliver our comprehensive marketing program for florists are designed to generate immediate sales results, much of the package is focused on building brand awareness and long term organic power for the website. This approach takes time.

3.    We define the specific area to be reserved in the contract with each specific client.

Learn More!

Are you ready to learn more? We are happy to answer any questions you may have or put you in touch with other clients to find out how the exclusivity feature is working for them. Contact us now to get started!

Flyline Search Marketing Helps Allen’s Flowers and Plants Win Fans with its Facebook Services

Facebook Fan Pages give business owners, such as Flyline’s client, Allen’s Flowers and Plants in San Diego, another way to interact with its customers, attract new customers, and learn more about its target audience. 

Like all of our florist clients throughout the United States, Allen’s Flowers and Plants has enjoyed considerable growth through our Internet Marketing program that includes Facebook Fan Pages development and management.

Social Media Success

For Allen’s Flowers and Plants of San Diego, we created a Facebook Fan Page and currently manage it, including creating the page, tracking likes and who follows the page, adding content, linking the page to our other efforts through YouTube and Twitter, and managing and responding to any comments that are left on the Facebook Fan Page.

The page also includes photos and videos to add interest and attract and retain viewers. 

Facebook provides many tracking tools so we can help Allen’s understand the demographics and type of people following their fan page as well as gauge viewing activity and changes in page likes. 

All of these data points help to understand and quantify how our social media program is working for Allen’s or any of our clients.

A New Level of Engagement

One of the best things that Facebook has been able to do for businesses is to create a new level of engagement with their audiences. 

Previously, marketing has always been one-sided, making it more difficult for a company to truly know what its audience is thinking about or what is driving their purchase decisions.

Now, sites like Facebook allow customers and potential customers to ask questions and leave comments, helping to create a database of inside information that can be used to adjust products and services to better meet the needs of customers. It also can help to alleviate any issues quickly.

Add Your Own Facebook Fan Page!

As a small business owner, it may be hard to keep up with all the marketing that you could be doing. 

You may not have the bandwidth or resources to handle it all. That doesn’t mean your business has to be left behind.

Concentrate on your core business while we custom create a marketing plan for your flower shop or small to medium-sized business and manage that plan for you so you can watch your business grow and your brand gain a greater following. 

Contact us now to learn more!