How YouTube Can Help Your Business and Engage Your Target Audience

If you have read our past blogs, then you know just how much we, at Flyline Search Marketing, believe in the power of social media, Internet marketing, search engine marketing and social networking platforms.

Of course, there is a good reason for this: it works! Numerous studies and statistics point to the Internet and mobile channels as the locations of choice for today’s consumer to get their information, find trusted retailers or service providers, and make their purchase decisions. 

In today’s blog post, we are going to cover a couple strategies related to this belief and focus on a very powerful tool among the social media platforms: YouTube.

 Go Viral

Remember the countless cat videos, the cute and adorable babies, or that angry lady that wanted French fries at 6am? We do and so does everyone else. 

When you use YouTube, you are posting a video that can be potentially viewed by millions of people.

Thanks to social networking though, this can be done and achieved more simply. Take a small business that cannot afford television advertising, through YouTube you don’t even really need it. 

You can make a video, advertise your product or service, and be funny and entertaining. The after uploading it, share it with the company Facebook, Twitter, Pinterest (Insert Social Networking site here) accounts and then your fans, customers, and others can enjoy it.

Of course, don’t stop with just a commercial. Advertising is great, but do you want to know what the people really like? They like information. 

Google has made its fortune simply off people searching for ways to get things done – obviously, not everything is do it yourself.

However, there are some little things that really are and this is where you can gain the competitive advantage. If you run a service company, it is imperative that you have tutorials and such for simple fixes. 

Doing this shows that you care and treating customers like people can make all the difference in the world.

A Picture Speaks a Thousand Words

Then, what does a video speak? At Flyline Search Marketing, we specialize in Internet Marketing strategy development and execution, including the creation of professional YouTube Videos for our clients.

Don’t take our words for it though; check these videos from our client Carithers Flowers out today. Then you will see just how well marketing with YouTube can work. Remember that, at Flyline Search Marketing, our business is that we strive to bring the very best business to your business.