An auto dealership used to rely on television advertising and
newspapers to grab customers’ attention. But, nowadays, consumers are not
necessarily using these platforms as much as they are the Internet and their
smartphones. That means auto dealerships have to think about other ways to
attract customers and engage with them.
However, understanding how to use the new platforms may be the
biggest challenge.
That’s why we decided it was a great opportunity to create customized
Internet Marketing programs just for auto dealerships.
We have spent years fine-tuning the marketing program for auto dealership by studying the needs of new car dealerships and used car dealerships. Our research has also included defining how customers look for vehicles and what type of information
they are typically looking for when they do search.
Past Client Success
Our client success illustrates just how well the Internet
Marketing program for auto dealers works. An auto dealership in Albuquerque
became the number one brand dealer in New Mexico in sales, gaining increased
Web and dealership traffic as well as a significant growth in brand recognition
and revenue.
Benefits of our auto dealership marketing programs include
increased call volume, competitive positioning online in search engine results,
immediate upturn in traffic, and enhanced brand awareness.
The Auto Dealership
Internet Marketing Service Package
To achieve success, an auto dealership has to be seen and heard on
all channels. That’s why our various Internet Marketing packages include a wide
range of tactics, strategies, and channels that are integrated into one comprehensive
program.
The service packages typically include:
- Google AdWords and Yahoo/Bing-sponsored search program design and management, including the Google remarketing program;
- Social Media program design and active management, including blogging, Twitter, and Facebook;
- Monthly press releases and press release distribution;
- SEO consulting advice for websites; and
- Web and phone analytic tools that analyze and track the progress of each campaign.
Each auto dealership campaign is
strategically designed to focus on various aspects of a dealership, including
new car sales, used car sales, parts sales, service sales and more.
If you are ready to rev up your auto
dealership brand and reach customers where they are now searching for
information, then contact us
now to learn more about our different Internet Marketing service packages.