New Clients Receive $100 in Free Advertising

Have we got your attention with the headline for $100 in free Google AdWords advertising? 

That’s a great deal to help you get started with our Google AdWords program, which is designed to produce results and which has been proven to do so.

What You Can Expect from Flyline Search Marketing®

When you work with us, you are working with a Google AdWords Certified Partner. 

Our team has undertaken the rigorous studying and testing required to become certified. In addition to these high-level qualifications, you get a targeted approach that involves a comprehensive set of actions designed to work in conjunction with our overall Internet Marketing programs for our customers.

When you work with us on Google AdWords, here’s what we do for you:

• We place your Google ads on the Google Search and Display ad networks in the top ad positions after we have spent time studying and developing the most effective campaigns for your business.
• We target your AdWords campaigns to the precise audience you choose in order to maximize the return on investment.
• Your AdWords program also includes a Google remarketing program. Google remarketing codes, inserted into your website source code, helps us to capture the Internet Protocol address information for each visitor who views the website pages where we have inserted this code. We then create Google display or image ads that are served up to this group of people who have previously visited your site as they visit other places on the Internet. The ads follow these people everywhere they go when they surf the Google Display ad network. This approach helps to maintain “Top of Mind Awareness” for your brand.
  
• Our AdWords program managers also develop Google “Mobile Targeted” campaigns that increase your call -n sales conversions. These campaigns target people who use their iPhone, Android, or smartphone device to search the web for products and services.
• We create and deploy Google conversion code into the source code onto your website because this code helps us identify top-performing keyword phrases that are driving sales conversions. We then suggest new “Call to Action” elements that help to generate more sales conversions while gathering important data from the click activity.
• Our program also includes Google Analytics to understand what is working and what is not. This data is shared with you so you know how your advertising dollars are working.
• We add a call tracking and recording phone number to each Google ad we run. That allows people who see your Google pay per click ads to simply call you instead of clicking through to your website. This tactic has historically improved the sales conversion rates for our clients.
  

Sound good? Want to learn more? Contact us now!

Google AdWords and Pay Per Click Advertising. New Clients Receive $100 in Free Advertising to Get Started

One of the best ways to get noticed by your customers who are most likely on their tablets, laptops, or phones using Google to look up a product or service is to work with Google through their Google AdWords PPC advertising program.

This blog post explains why it is so important to select a Certified Google AdWords partner to work with to help you get the most from this online search marketing program.

Advantages of a Google AdWords Certified Partner

When you hear the word, certified, it tends to evoke the idea that the person attached to that certification has undergone training, has knowledge about what they are doing, and has collected some experience. That makes them more reliable and credible in your eyes.

So it goes with Google AdWords certification. While anyone could figure out how to use Google’s PPC advertising program, it is even better when that person – and team – has been trained and received a certification that says they have a certain level of knowledge and experience. This is more valuable as it can mean that your investment in their knowledge and experience will pay off.

Google doesn’t give out these certifications to just anyone. There is a framework for receiving this Google AdWords certification:

·         You must currently be managing a reasonably large portfolio of AdWords clients and have done so over an extended period of time.

·         Your client account overall spend level must meet program requirements and have done so for the most recent 90 day period.

·         You are required to take a series of exams, designed to ensure that you fully understand all aspects of Google AdWords, Analytics, Display Ads, Remarketing, AdWords Editor and more.

Other business owners also realize the advantages of working with a Google AdWords certified partner:

• Business owners found AdWords to be an extremely complex and elaborate advertising platform.
• They did not have enough time to learn all of the unique features that Google AdWords offers.
• Many stated that they spent considerable money bidding on keywords, but they realized that they did not have the automated tools needed to effectively identify the path to success.
• That’s when they turned to Flyline Search Marketing to handle their Google AdWords campaigns.

What We Do for You!

Here’s what we do when you start a Google AdWords program with us:

• Place your Google ads on the Google Search and Display ad networks in the top ad positions.
• Target your AdWords campaigns to the precise audience you choose.
• Include a Google remarketing program.
• Create Google “Mobile Targeted” campaigns to increase your call in sales conversions. These campaigns will specifically be targeted to people who utilize their I-phone, Android or smartphone device to search the web for products and services.
• Develop and deploy Google conversion code into the source code of our clients websites. This code helps us identify top performing keyword phrases that are driving sales conversions.
•  Integrate Google Analytics on your website and share actual Google program data with you.
• Add a call tracking and recording phone number to each Google Ad we run for your firm. That allows people who see your Google pay per click ads to simply call you instead of clicking through to your website. This tactic has historically improved the sales conversion rates for our clients.

Ready to get started? We are offering $100 in credit for your Google AdWords program if you have not had an account with us before. Contact us now!

Flyline Search Marketing Integrates eBay into Their E-commerce Website For Florists

Flyline Search Marketing has created an extremely robust and highly effective website platform for florists around the country, including Carithers Flowers in Atlanta, Peoples Flowers in Albuquerque, Allen’s Flowers and Plants in San Diego, Allen’s Flower Market in Long Beach, and Allen’s Flower Market in Reseda.  

Along with its comprehensive Internet Marketing program for florists, Flyline Search Marketing is helping gains web and in-store traffic, brand recognition, and revenue. Along with the website development for these florists, other tools are now being introduced to further the florists’ reach to increase access to their target audiences and win new customers.

Website Development for Florists

Florists have often only had the choice of licensing e-commerce platforms from Teleflora, FTD, and other florist industry leaders. These are expensive and can cost upwards of $40,000 to deploy.

Not every florist has this type of money to invest to launch their online e-commerce presence. That’s why the team at Flyline Search Marketing has developed our own website platform for florists that costs between $10,000 and $15,000 to deploy, depending on the website options required.

The website platform contains all the necessary elements to fully optimize each page and content for maximum impact on all the major search engines. The website is also scalable, which allows each florist to add as many products and pages that they want or need for a particular time of year. 

New Internet Marketing Tools for Florists

The website platform now includes a module that allows for easy integration with the clients’ eBay store. Instead of duplicating all of your product content manually on eBay, our new listing templates make it easy to automatically list some, or all, of your products on eBay.

You will be able to view the products you have listed as well as see the current highest bid and the quantity remaining. When an item is sold on eBay, an order will be created in your store's control panel.

Additionally, other Internet marketing tools like Google Analytics and Google Shopping can be integrated into the florist website platform.

These are all excellent ways to reach more customers and potential customers with easy sales channels that allow customers to shop from their computers, tablets, and smartphones.

Are you ready to see what Flyline can do for your florist business? Contact us today to learn how you can exponentially grow your business online and offline with our comprehensive Internet Marketing program for florists. 

Creating Google Mobile Targeted Campaigns to Convert Smartphone Users

Smartphone usage has never been higher, and all industry reports point to ongoing growth in this trend. More than ever, consumers are turning to their smartphones to do their research on the go – whether they are on the road, at the office, or even at home.

Reaching Your Audience in New Places

According to the Google Mobile Ads Blog, AdMob ads are on 300,000 apps across iOS, Android, Blackberry, and WebOS. That provides a good reason to think about your own Google mobile targeted campaigns.

These are the same customers you might have previously reached through their desktops and laptops but may be slowly migrating to their smartphones instead. 

To keep you at the top of their mind, you may want to consider mobile targeted campaigns through Google AdWords that our Google AdWords certified program managers can create to help you increase sales conversions.

Mobile Ad Market

Google recently added mobile app targeting in its AdWords interface. This additional feature comes thanks to Google’s acquisition of AdMob. 

Now, AdMob by Google represents over 51% of all mobile ad spending in the U.S. with no signs of slowing down, according to available press on the subject.

Google AdWords now has what is called Display Network Only, which allows you to focus on mobile app campaigns, and it is what our program managers have now become adept at doing on your behalf as part of the various Google AdWords programs we can offer you. 

And, this mobile campaign capability even includes campaigns for tablet devices, such as mobile apps used on Kindle Fire.

With these mobile ad campaigns, the Google Mobile Ads will appear on various mobile devices in the Google search results, in apps, and on content websites in an attractive and relevant forma for smartphone screen size.

This means that your target audience can now be reached anywhere, anytime, and on any device.  Think of the increased possibilities of reaching and influencing your target audience. They will surely appreciate that you know just where they will be, including on their smartphoen!

Tracking Campaign Results

Along with creating mobile campaigns, we also have the ability to track the effectiveness of each mobile campaign so that we can show you how it is working or what we are adjusting to achieve even better results.

Are you ready to try a mobile ad campaign? Let us walk you through the steps and show you just how effective a Google Mobile Ad campaign can be for your business.