This blog post
explains why it is so important to select a Certified Google
AdWords partner to work with to help you get the most from this online
search marketing program.
Advantages of a Google AdWords Certified Partner
When you hear the
word, certified, it tends to evoke the idea that the person attached to that
certification has undergone training, has knowledge about what they are doing,
and has collected some experience. That makes them more reliable and credible
in your eyes.
So it goes with
Google AdWords certification. While anyone could figure out how to use Google’s
PPC advertising program, it is even better when that person – and team – has been
trained and received a certification that says they have a certain level of knowledge
and experience. This is more valuable as it can mean that your investment in
their knowledge and experience will pay off.
Google doesn’t give
out these certifications to just anyone. There is a framework for receiving
this Google AdWords certification:
·
You must currently be managing a reasonably
large portfolio of AdWords clients and have done so over an extended period of
time.
·
Your client account overall spend
level must meet program requirements and have done so for the most recent 90
day period.
·
You are required to take a series of
exams, designed to ensure that you fully understand all aspects of Google AdWords,
Analytics, Display Ads, Remarketing, AdWords Editor and more.
Other business owners also realize
the advantages of working with a Google AdWords certified partner:
- Business owners found AdWords to be an extremely complex and elaborate advertising platform.
- They did not have enough time to learn all of the unique features that Google AdWords offers.
- Many stated that they spent considerable money bidding on keywords, but they realized that they did not have the automated tools needed to effectively identify the path to success.
- That’s when they turned to Flyline Search Marketing to handle their Google AdWords campaigns.
What We Do for You!
Here’s what we do when you start a
Google AdWords program with us:
- Place your Google ads on the Google Search and Display ad networks in the top ad positions.
- Target your AdWords campaigns to the precise audience you choose.
- Include a Google remarketing program.
- Create Google “Mobile Targeted” campaigns to increase your call in sales conversions. These campaigns will specifically be targeted to people who utilize their I-phone, Android or smartphone device to search the web for products and services.
- Develop and deploy Google conversion code into the source code of our clients websites. This code helps us identify top performing keyword phrases that are driving sales conversions.
- Integrate Google Analytics on your website and share actual Google program data with you.
- Add a call tracking and recording phone number to each Google Ad we run for your firm. That allows people who see your Google pay per click ads to simply call you instead of clicking through to your website. This tactic has historically improved the sales conversion rates for our clients.
Ready to get started? We are
offering $100 in credit for your Google AdWords program if you have not had an
account with us before. Contact
us now!
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