At Flyline Search Marketing, we often talk about the
effective pay per click platform known as Google AdWords. For the most part,
the Google AdWords platform has been our base program for all of our clients.
Typically, we start with introducing the AdWords platform to
their website and of course if they do not have a website we then set one up
for them.
As a certified partner of the Google AdWords platform, we know just
how effective it is and that is the reason that for the most part it is a
required service for all new clients.
Another very effective Google platform that we often use and
always recommend is the Google Places website.
Google Places Explained
When people look up a business in these modern times, they pull
out their laptops, tablets, or smartphones as the era of the phone book has
ended. So when they search the Internet for a type of business, you want to be
found. That’s where Google Places comes into play.
Google Places is a location-based Internet search. A user
searches and the Google platform determines what is closest to them and shows
it on a map window.
However, if your business is not enrolled with Google
Places, Google will not know to display you.
At Flyline, we specialize in setting up Google Places
accounts and can handle all of the management for you so you can continue to
focus on your core business.
Our Exception
This type of service set-up usually is only offered when
clients have enrolled in the Google AdWords platform as it is our base service.
However, we have made an exception with the Google Places service.
This means
that we will happily work with your business to get it on the Google Maps (the
App and the site) for millions of people to see. Just think, with Google Places
your business will now be visible by the millions if not billions of Google
Maps users.
One major bonus to allowing us at Flyline to setup your
Google Places account is the express ad program that is offered on the site.
While mostly relatively simple to use, a few of the advanced site features like
the express ad program are a bit more complicated and require SEO expertise.
So what is this express ad program and why do you need it?
Simply put the express ad program is a small-scale pay per click system built
into the site. Through SEO tactics, we can have Google prioritize your local
business over another.